10 ‘Don’ts’ for PR Job Applicants
In the spirit of my last two posts, I thought I’d share some of the things job applicants shouldn’t do (but do with alarming regularity) when seeking a job in my agency.
PR Applicant Rudeness, Incompetence are Widespread
Yesterday I posted a piece about my recent run-in with a rude, incompetent applicant for an account coordinator position. Little did I know that this is a widespread phenomenon.
How Not to Get a Job in Public Relations #1: Punish the Good Deed
I received via e-mail the cover letter and resume of a young woman who had graduated recently from a local university with a degree in mass communications. We were looking to fill a summer part-time internship, so I invited her to interview.
Where Have All the Travel Editors Gone?
By turning to freelancers, wire services and syndicates, newspapers avoid the ethical quandary of accepting complimentary travel, which, heaven forbid, could pollute stories with smarmy public relations influence.
Tender Transfer at Half Moon Cay
On a recent cruise aboard Carnival Cruise Lines’ Carnival Pride, the ship called at Half Moon Cay, Holland America Line’s private island in the Bahamas. the approach to the island is too shallow for cruise ships, so guests must transfer from the ship via tender — smaller vessels. This is a video of the entire ride to Half Moon from the ship.
When the Messenger Becomes the Story
Although conventional public relations wisdom dictates that publicists should neither be seen nor heard, it’s rewarding when media notes a special role played by one of us.
RESEARCH AND EDUCATIONAL MARINE PROGRAM DEBUTS ABOARD ROYAL CLIPPER
MIAMI (June 9, 2009) — Guests on Royal Clipper, the flagship of the Star Clippers fleet, can now take part […]
The Seven Sins of ‘Greenwashing’
In a recent study, TerraChoice found that fully 98 percent of the products that advertise as being environmentally friendly in fact commit one or more of the Seven Sins of Greenwashing.