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Author: Buck Banks

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  • Buck Banks

Can We Bridge the Skepticism/Gullibility Gap?

Buck Banks

A recent Harris Interactive survey found profound differences in how younger people and older people respond to the perceived veracity of advertising — one group tends to believe it and one group doesn’t.

Let’s Run Those Buzzwords Up the Flagpole and See Who Salutes

Buck Banks

I’m no fan of using jargon or buzzwords when communicating with various audiences, but when I looked over the list of PR buzzwords compiled by Mynt PR, it got me thinking about what is a buzzword and why we use them.

Demo: How to Monitor Social Media in a Few Minutes a Day — for Free

Buck Banks

Adam Vincenzini demonstrates how to set up a social media monitoring system on your computer that you can monitor in just a few minutes a day. Oh, and the screenr tool he used to create the demo is way cool, too.

social media monitoring

Glenn Beck Creator Now Running CNN

Buck Banks

Like some TV Frankenstein, Ken Jautz gave us Nancy Grace, Glenn Beck and created the Joy Behar Show. Now he holds the reins of CNN, and it doesn’t look good for the beleaguered news network.

television

Blogs Expected to Remain Relevant

Buck Banks

With the rise of Twitter, Facebook and other social media sites, it might be tempting to rethink the time, energy and resources you devote to your corporate blog.

report, study

NewmanPR Debuts ‘Travel Buzz’ Newsletter

Buck Banks

We’ve started publishing a daily (mostly) travel newsletter that is a roundup of headlines from across the globe. We try […]

newsletter

You Don’t Have to Be a People Person to Succeed in PR

Buck Banks

Connections are important, but how fast your Internet connection is can make or break you. Having the latest information is key.

NYT Bans ‘Tweet’ Except in Stories About Birds

Buck Banks

To tweet or not to tweet? That is no longer the question at the New York Times.

Beware: Hurtful Headlines Never Go Away Online

Buck Banks

Let this story of a hurtful headline that will never go away provide a cautionary tale for other travel writers who post stories directly to the Web without editorial review.

Don’t Blame Public Relations for Humans’ Gullibility

Buck Banks

On his Social Media Explorer blog, Jason Falls logged “Here’s a Little English to Doctor the Spin.” Falls seems to be saying there are two kinds of public relations: good PR and “good” PR.

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