It’s been exactly 8 months and 16 days since my first day on the job with NewmanPR. On Oct. 1, 2009, I was the nervous newbie, striving for perfection, yet missing the mark time and time again. A lot has transpired since that time.

The Florida Keys tourism council has mounted a video and social media campaign to communicate the message that the Keys have not been affected by the Gulf oil spill and that they are open for business and ready to welcome visitors. The one-minute videos are produced weekly in real time and posted every Monday by about 4 p.m. at
www.fla-keys.com.

A new poll by the Pew Research Center for the People and The Press, conducted June 3-6 among 1,002 adults, found that more Americans trust the news media coverage of the BP oil spill than the government or BP itself.

To tweet or not to tweet? That is no longer the question at the New York Times.

Let this story of a hurtful headline that will never go away provide a cautionary tale for other travel writers who post stories directly to the Web without editorial review.

On his Social Media Explorer blog, Jason Falls logged “Here’s a Little English to Doctor the Spin.” Falls seems to be saying there are two kinds of public relations: good PR and “good” PR.

“The Independent” newspaper has a hand-wringing article about how public relations agencies — primarily big names like Edelman — are bypassing the traditional route to the consumer, which is through the media, and going direct.

Poor British Petroleum. They just can’t seem to catch a break when it comes to stemming the Gulf of Mexico oil leak, preventing the spilled oil coming ashore in Louisiana or getting the Environmental Protection Agency off their back.

According to a yearlong study by Pew Excellence in Journalism, consumers are showing different preferences for where they get various kinds of news.

That seems like a silly question when Facebook is the happening social network these days. So gosh, why would anyone want to leave there?